Fractional CMO · Milwaukee, WI
Marketing Research, Strategy & Execution by Salvatore J. Tringali
I’m Sal, a marketing leader with over 15 years of experience helping small and mid-sized businesses scale through proven methods and data-driven strategy.
15+
Years of experience
150+
Websites built
200+
Campaigns launched
$5M+
Ad spend managed
4:1
Average client ROI
01 — About Sal
Fractional CMO helping businesses move from scattered tactics to focused, results-driven growth.
Salvatore J. Tringali is a Fractional CMO and strategic marketing consultant who helps businesses trade scattered tactics for focused, measurable growth. He founded BeaconPoint, a marketing agency for tour and activity operators, and runs Proecho Solutions, LLC, the media company that operates BeaconPoint and invests at the intersection of tourism, marketing, and technology. His work spans marketing strategy, AI and generative search optimization, web design, performance marketing, and analytics. He’s direct, hands-on, and focused on results.
More about Sal →03 — Current clients
Who I’m working with now.
Benton Roofing
Commercial and residential roofing
Sow True Seed
Open-pollinated, heirloom, and organic seeds
Patton Avenue Pet Company
Natural pet food and supplies
Dry Ridge Moving
Moving services
04 — Philosophy
No fluff, no busywork.
Clarity, trust, shared ambition
Partnerships built on all three, or not at all.
Direct and hands-on
Responsive, in the work, and honest about what’s working.
Smarter, bolder execution
I challenge assumptions and push past the safe version.
Urgency, data and instinct
Move fast, decide on evidence and judgment. No fluff, no busywork.
Next step
Let’s build something great.
Tell me where your marketing is stuck. I’ll tell you honestly whether I’m the right fit.